The Rijneke Boulevard in Zoeterwoude is a busy shopping area with a dated appearance. The complex has its back to the Rijn. We have developed a vision to renovate and expand the boulevard in stages. The Rijn is also more involved in the shopping area by creating harbors.
The first phase starts on the west side of the complex. In this phase, the first building has already been renovated (completed in 2016) and the expansion of 6,000 m2 of retail space started in January 2018. The shopping area is organized around the old harbor of the Heineken factory, where the hops used to be unloaded.
| Architects | Gerrit-Jan van Rijswijk |
| Employees | Hans Schepman |
| Client(s) | Niersman-Marington |
Woonboulevard Voorsterpoort in Zwolle is a well-running residential boulevard near the exit of the A28 motorway. Market research shows that there is room for expansion with more than 30,000 m² GFA for large-scale retail. Plots are available for expansion behind the existing boulevard. In our vision, the expansion will be realized around an oval square with parking at ground level. All shops are visible from anywhere on the square. Landmarks will be realized at the ends. The extension will be connected to the existing boulevard through a gate. The existing boulevard will be renovated, so that the shopping center will eventually again present itself as a cohesive complex. The plan can be realized in phases.
Next to the highway A2 near the centre of Utrecht a spectacular large scale shopping and leisure centre has been realised. The 800 meter long “Ferrari red” complex acts as a noise barrier to the new residential area of Leidsche Rijn. The fluent design of slowly undulating lines is inspired by the perspective of the driver passing the complex in 32 seconds, driving at a speed of 100 km/hour. The fluent lines create an illusion of movement. This building, having a surface area of approx. 65,000m2, houses many retail businesses, a high-quality DIY store, a catering business (fast-food restaurant) and leisure facilities (discotheque, sports or multi-purpose hall). On the roof is a 1400 spaces large car park. The building together with the ‘Cockpitgebouw’ at the Wetering Noord area, designed by the architect Kas Oosterhuis, are the showpiece of the city of Utrecht.
Home and Living Mall Ekkersrijt is located on the north of Eindhoven, directly at the highway A50. In 2013 the existing shopping mall (21.000 sq.mtrs) has been extensively renovated and expanded with 24.000 sqr.mtrs.
New look and feel
The existing building was outdated and made up of separate buildings, with closed unattractive facades and entrances, shop windows only facing the courtyard. Experience and length of stay have been central themes to the renovation and expansion. The new complex has been given a contemporary, modern feel. Old, loose components and constructions are forged into a recognizable, homogeneous unit, which is easily visible from the public road. In addition, a pleasant living environment has been created for visitors. The original stores remained open during this major redevelopment. With intensive consultation and coordination between designer, consultants, tenants and builder the inconvenience during the construction has been limited to a minimum. With this transformation the center has been made future-proof.
Renovation
Existing shops have been given new facades to meet with the requirements of present times and to become one with the extension. Besides facades also the roof has been thoroughly upgraded and installations (among others sprinkler system) have been replaced, modernized. Signing is carefully incorporated and nowhere predominant.
Extension
The new building has a distinctive façade of metal with a specifically, laser cut pattern. Recessed into the façade are the neon signs and the ramps to the parking deck. The movements of the cars on the ramps provides extra dynamism in a natural way.
On the former courtyard a freestanding oval new shop building is made. This building forms the heart of the new home and living mall and is, due to its special design, an icon to the highway and nearby. From the parking deck visitors reach the heart through walkways and they go with elevators and escalators to the open and indoor malls on the lower levels of the complex. Shops on the upper floors thereby have the same run as on the ground floor. Because of the oval building shopping at ground level has a pleasant scale with shops on both sides.
The team with VVKH Architects, Dura Vermeer and Besix has been selected for the design and build of a five-story underground parkinggarage in the historical center of Leiden.
